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  Upd: June 7, 2021 1 min read Industry news

  Global regulator for internet ads

  The World Federation of Advertisers wants to create a global regulator for internet ads. WFA suggests to stop fighting the adblockers and focus on creating decent ads that people won’t want to block.

  Andrey Meshkov
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  Upd: June 7, 2021 1 min read Industry news

  Why people are not already using ad blockers

  Why people are still not blocking ads? The reason is quite funny: because they simply don’t know that they can actually do it.

  Daria Magdik
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  Upd: June 7, 2022 1 min read Industry news

  Most people don't want to pay even $1 a year to avoid mobile ads

  Sad news for publishers: most users of mobile devices are not willing to pay even a dollar to disable ads in apps.

  Daria Magdik
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  Upd: June 7, 2021 1 min read Industry news

  Ransomware incident on The Pirate Bay

  Yo ho ho and a case of ransomware! Recently on the popular The Pirate Bay torrent website there was malvertising (malicious ads), which led users to the Magnitude exploit kit pages infected with Cerber ransomware.

  Daria Magdik
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  Upd: June 7, 2021 1 min read Industry news

  Websites that detect your ad blocker could be breaking EU law

  Just yesterday we wrote about the websites which detect ad blockers. And here is a thing – these publishers could be breaking European law.

  Daria Magdik
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  Upd: June 3, 2022 3 min read Industry news

  How the websites that block ad blockers are suffering

  We have recently found an interesting article about websites that fight programs and extensions against ads. It is about websites which open windows like “You have an ad blocker, turn it off or go away” (well, something like that).

  Daria Magdik
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  Upd: June 7, 2021 1 min read Industry news

  Ads can consume up to 79% of mobile data

  One of the reasons users install ad blockers on mobile devices is the impact ads have on the data consumption.

  Daria Magdik
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  Upd: May 29, 2023 1 min read Industry news

  AT&T patent: system that shows ads based on your emotions

  AT&T (an American multinational telecommunications corporation) has published patent application recently. And the patent is quite peculiar. The point is in the invention of the system which will allow to display ads based on users emotions

  Daria Magdik
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  Upd: June 7, 2021 1 min read Industry news

  How to fight ad blockers? - IAB version

  Interactive Advertising Bureau (IAB) posted a peculiar guideline, which goal is to help publishers fight against ad blockers.

  mr. AdGuard
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  Upd: May 29, 2023 1 min read Industry news

  Why are the ad banners dangerous

  Today we would like to share an interesting article that will remind once again why ad blockers shall be considered necessary for every internet user.

  mr. AdGuard